Press Circles 2010 Issue 3 On the Communicating Strategies of Local TV News Programs in the Conditions of New Media Ecology

On the Communicating Strategies of Local TV News Programs in the Conditions of New Media Ecology
shi peng bo ; li min ; gao xue sheng

..............page:128-129

How to Make the Functions of Financial Management of Press Groups
zhou xuan

..............page:74-75

The Community Advertising Strategy in the Word of Mouth 2.0 Times
jin xing

..............page:153-154,197

On the Levels of the World Expo Communication of DragonTV
chen liang

..............page:3-6

The News Editing Model of Teaching under"Editor-in-chief system"
sun zhi wei

..............page:164-165

Perfect Presentation of Chinese Elements and Profound Embodying of Brand Values Analysis of the Innovation and the Presenting Characteristics of"the Chapter of Ink Painting"
zhang ya qiang ; wang liu ; ma hong xia

..............page:157-158,131

On the Application of the Open Video Laboratory of Management Model in the Innovative Talent Training
cai yue zhong

..............page:168-170

On the Task Design of Educational Games
zhang fan

..............page:184-186

The Modeling and Influence of Special Dishes on the Quality of Dining-hall
zhang zuo ; lv li

..............page:193-194

CCTV:Face-changing Ongoing and Discussing Continuing
qian mei

..............page:123-124,108

On the Planning of the Special Column of New Weekly
xiong yu fei ; li xiao

..............page:61-63

The Survey Report for Public Interesting Programs on Chinese TV Audience
wang yan long ; jiang ya long

..............page:115-117,120

Media participation in post..blog era Primary Analysis on the"Micro-blog Boom"
niu meng di

..............page:41-43

Based on Geographical Characteristics of Chongqing Animation Themes to the Research and Industrial Development Road
kou qiang ; xia guang fu

..............page:179-180,183

xin xi dong tai

..............page:200

On the Functions of Newspapers of Colleges and Universities in the Process of Constucting Harmonious Campuses——Taking Sanxia College Newspaper of Chongqing for Instance
zhang quan

..............page:94-96

On the Opportunities and the Challenges of External Communication in Western Area from the Angle of the Western Development
yang li ya

..............page:80-82

On the Harmony Development View of Mobilephone Media in the Context of "Disharmony"
qin ai hong

..............page:39-40,50

Research on the Migrant Children\'s Cognition of the Rural Areas in China——A Case Study of a Certain School for Floating Children in Beijing
gao hui ; yang ping ; yu zuo

..............page:31-33

On the Anomie of New Media in Communication Process and the Countermeasure
wei bo ; li jian qiu ; tu xin

..............page:34-36

Modern Expansion of the Media\'s Traditional Function——in the perspective of media\'s entertainment and advertisement functions
xie jin tian ; zhao zhong zuo

..............page:69-71

A Study on the Integration Strategy of Current Private Cultural Enterprises in Sichuan Province
li xie li ; zhang jian hua

..............page:181-183

Refreshing the Glamour of Stop-motion Animation"Mary and Max"
yong qing ; li lei ; tang xue lian

..............page:187-188

The Local Color of People\'s Livelihood Drama
hao ming gong

..............page:130-131

On the Narratology Analysis on the Guidance Art of Public Opinion of the People\'s Livelihood Journalism of TV——Taking Chengdu Full Contact for Instance
li li ; zhao ke jia

..............page:121-122,136

Three Dimensions of Construction of New Rural Communication System
feng guang sheng

..............page:29-30,14

From the Combination of Production and Broadcasting to Commission Viewing the New round of Commission Reform from the New Institutional Economics
yue zuo ; xu lin

..............page:109-110

A Study of the Demassification of the Post-1980 Generation\'s Literrature in a Communicative Perspective
chen xiao bo

..............page:64-65

On the Development of Political News of City TV
chen yi yi

..............page:137-138

On the Non-Verbal Communication Act in the Oscar Award-Winning Movie of The Hours
liu guang lei

..............page:23-25

On the Approaches for the Faculty of Broadcasting and TV to Face with the New Media Age
du ling

..............page:141-142,127

Venture Capital Strategy of New Media
wang wei ; li a zuo

..............page:10-11

Audience Study of Online Original Literature
li wei

..............page:51-53

On the Culture Communication about Hollywood Movies\
chen zuo ; yan feng

..............page:21-22,17

On Wang Laoji\'s USP with Attribution Theory
cai li zuo ; huang xiao qin

..............page:155-156

On the New Characteristics of Periodical Editing Procedures and Its Corresponding Strategies Under Network Environment
pu ming zhu

..............page:54-55,58

On the Expressionism in the Making of Scientific-documentary
zhao shi wen ; chen xiao jing ; li qing feng

..............page:85-86,68

On the Laboratory Teaching and the Education of Innovative Media Talents
wang duan

..............page:171-172,175

Analysis of the Present Conditions and Development Proposals on Bus Car TV Ad Transmission
bian shao ping

..............page:159-160,186

Red China Element in Zhang Yimou\'s Films
tian jie

..............page:100-101,20

On Mainstream Media and Responsibilities of the Public Opinion
yang bin cheng

..............page:102-103

On the Development Strategies of Media Public Relations in Our Country
li shu zuo

..............page:89-90

The Pains of Integration of New Media——Analysis of Paradox and the Breaking-through Ways of the Network Television
wang yi

..............page:111-112,138

On the Economic Characteristics of Media Industry on the Background of Digitization
sun li li

..............page:7-9

Art Education Being a Great Social Project——On the Functions of Colleges\' Art Education towards the Social Development for the Thirty Years since the Reform and Openness
mu lan ; chen juan juan

..............page:176-178

On the Creative Thought of Meeting News of China News Award\
yan jing

..............page:44-45,43

Decoration and Design of Family Hotel in Traveling Area
hong ying

..............page:191-192

Netizens\'Psychology of the Videos by Surreptitious Photograph on the Net
gu fang fang ; liang yan

..............page:76-77

A Comparative Study of Intertextuality of English and Chinese News Texts
gu jian min

..............page:97-99,82

On the Effective Ways to Promote the Appetency of Journals of Colleges and Universities——Taking "Journal of Chongqing Technology and Business University" for Instance
wang shi hua

..............page:56-58

On the Understanding of the Consumer Identity of Middle Class in the Context of Mass Communication
zhang fan

..............page:59-60,53

Identification as the Other and Imagination as the Other——On the Communicative Relationship between Migrant Workers and Citizens
li hong yan

..............page:26-28

On the Values in the Films and Television Programs
li nan

..............page:125-127

Psychological Motivation for the Rise of Personalized Communication
zheng zuo

..............page:78-79,75

The Introduction of Models of Advertising Education in United States and Japan
cha can chang

..............page:161-163

For Traditional TV News Coverage How to Break the Dilemma in the New Times of Media
chen shao fu

..............page:132-133

The Social Cultural Analysis on "Wulitou Culture" and "Kuso"
li zuo zuo

..............page:87-88

Research on Customer-based Brand Equity Management in Sports Sponsorship
yan xiao qing

..............page:150-152

Impact of New Media on Undergraduates Value-orientation and Countermeasures
qian wen bin

..............page:83-84,71

On the New Age of TV News Comment Observing the Present Conditions of News Comment after the Program-revision of CCTV in 2009
sun ying ; zhu xiao yang

..............page:106-108

On the Artistic Features of TV and Movies
zhong kang yun ; zhong xiang ming

..............page:134-136

Bidding Champion of AD≠Dominator of Market——Rational Analysis on the Bidding Champions of AD of CCTV
zhao ya wen

..............page:143-144,163

Comparative Study of"Confessions·Love Complaint"and"Dead Husband"
li feng lian

..............page:139-140,149

On the Evolution of Media Technology and Its Function of Metaphora
li xiao yun

..............page:15-17

Market Prospects of the Private Television Company
gan yong ping

..............page:113-114,96

The Innovation Path of Business Newspaper in the Digital Times——Taking "Lianghui" Reportings of China Business and China Business News for Examples
wang qing ; zhou zuo

..............page:46-47

On the Education Model of Innovative and Digital Media Art Talents
ma zhao feng

..............page:166-167,170

Research of Strategy for Revising and Perfecting of Chinese Advertisement Law
wang yue tong ; zuo zi han

..............page:145-147

New situation in the right to lead public opinion
xiao jian chang ; chen yan

..............page:72-73,63

Stage Characteristics on the Development of China\' s Internet Media
zhang heng jun

..............page:37-38,33

The Research of Feminine Image in the Newspaper Ads in the May 4th Movement——Taking Shen Daily as Example
li wen zuo ; du ling xiao

..............page:173-175

On China\'s Interior Design Green Design and Green Design Applicatio
wang hai dong

..............page:198-200

A Perspective on Advertising: the Grand Narrative behind the Persuasive Commercial Discourse
chen yue ming

..............page:18-20

On the Mood and Figures of Speech of Short Message Communication in the Context of New Terms
zheng xiao yan

..............page:91-93,88

Research on the improving of region image based on net communication
zhang he bin

..............page:66-68

The Unbalanced Posture of Our Direct Mail Advertising Development
xu li hua

..............page:148-149

On the Commercial Transition of Municipal Newspapers\' Typical Reporting-Taking Chongqing Evening for Instance
huang hou zhen

..............page:48-50

On the Creating Business-card Style of Scenic Souvenirs

..............page:195-197

On the Role of Television Media in Pluralistic Social Dispute Resolution Mechanism
tan shu

..............page:118-120

A More Effective Way Expression of Emotional Information
dong yi

..............page:104-105

On the Integration of Formative of Animation Figures and Illustrative Resources of Formative of Traditional Opera Figures
song wei jun

..............page:189-190

On the Present Conditions of Issuing of Local Municiple Newspapers in Kunming
li chang ; liu chun zuo

..............page:12-14