1000-2154
2010 Issue 10
Dimensions and Measurement of Symbolic Brand Image
CUI Nan;WANG Chang-zheng
CUI Nan;WANG Chang-zheng
..............page:51-60
How to Accelerate the Transformation of Economic Development Mode——the Case of Zhejiang Province
GUO Zhan-heng
GUO Zhan-heng
..............page:85-90
Research on the Motivations and Construction Mode of R&D Alliance
WANG Shan-shan;WANG Hong-qi;TANG Yu
WANG Shan-shan;WANG Hong-qi;TANG Yu
..............page:37-42
"Foreign Name"or"Local Name"?——Research on Chinese Brands\' Foreign Branding and Local Branding
GAO Hui;HAO Jia;ZHOU Yi-jin;XU Juan-juan
GAO Hui;HAO Jia;ZHOU Yi-jin;XU Juan-juan
..............page:61-68
Brand Experience,Self Presentation and Brand Love:Building Brand Love through Perfect Experience
YANG De-feng;YANG Jian-hua;WEI Hai-ying
YANG De-feng;YANG Jian-hua;WEI Hai-ying
..............page:69-77
A Structural Relationship Analysis on Decision-making Drives of Enterprise Logistics Outsourcing
YAO Jian-ming;LIU Li-wen
YAO Jian-ming;LIU Li-wen
..............page:18-25
The Mechanisms of Business Cluster Formation and Development:A Case Study of Linyi and Yiwu
XU Ru-zhen;LU Zhong-hua
XU Ru-zhen;LU Zhong-hua
..............page:12-17
Research on the Coordinated Relationship between Circulation Development and Consumption Growth by DEA
WEN Qi-xiang;LIANG shuang
WEN Qi-xiang;LIANG shuang
..............page:5-11
..............page:封3
..............page:91-96
Review on the Recent Research Progress of Foreign Entrepreneurial Team Theory
DU Yunzhou;CHEN Zhong-wei
DU Yunzhou;CHEN Zhong-wei
..............page:43-50
The Integration of Non-market and Market Strategy and its Correlation with Resources
DENG Xin-ming;LIU Guo-hua
DENG Xin-ming;LIU Guo-hua
..............page:26-36
How to Upgrade Local Industries Under the GVC?——A Case of Textile Industry in Zhejiang Province
LU Li-jun;ZHENG Xiao-bi
LU Li-jun;ZHENG Xiao-bi
..............page:78-84