1000-2154
2003 Issue 2
Branding Theory Based on Band Relations: A Research Model and Prospects
lu tai hong ; zhou zhi min
lu tai hong ; zhou zhi min
..............page:4-9
..............page:10-13
Competitive Strength in Terms of Price or Value Added-Judgement on Unit Value of Product
zhang zuo ; huang zu hui
zhang zuo ; huang zu hui
..............page:14-17
Economic Globalization and Innovation on Competitive Strategy for Domestic Retail Enterprise
huang wei liang
huang wei liang
..............page:18-21
Modern Marketing Strategy: Virtual Business Strategy
liu de qiang ; chen jun fang
liu de qiang ; chen jun fang
..............page:22-24
International Comparison and Comparative Analysis on Services Export Growth among China, America, Britain, France, Germany, Japan and India
kong yun long ; qing qian long
kong yun long ; qing qian long
..............page:25-28
..............page:29-32
..............page:33-37
zhe jiang fu zhuang chan ye ji qun xiao ying yan jiu
wang zuo ; jiang yong feng ; xu qing gao
wang zuo ; jiang yong feng ; xu qing gao
..............page:38-42
..............page:43-46
raroc yuan li xia de xin yong feng xian du liang
yuan gui qiu
yuan gui qiu
..............page:47-49
..............page:50-53
..............page:54-57
..............page:58-61
lv xing she fu wu gong neng zhi liang guan li tan tao
zhou guo zhong
zhou guo zhong
..............page:62-64