1672-4216
2006 Issue 3
..............page:1
‘Governmental Governing’ from Chinese Public's Perspective
Yue Yuan;Wen Fan
Yue Yuan;Wen Fan
..............page:5-7
Can You Use Communicative Tools?
Qiuying Zheng;Ying Qin
Qiuying Zheng;Ying Qin
..............page:8-10
..............page:11-14
10 Errors of The Celebrity Endorsement
Yanling Zhang
Yanling Zhang
..............page:15-19
A Sketch for China's Wine Market Consumers
Wenlong Tang
Wenlong Tang
..............page:20-21
..............page:22-24
..............page:25-26
The ‘Spring Story’ for China's Agricultural Machinery Industry
Songxia Dong;Xiao Luo
Songxia Dong;Xiao Luo
..............page:27-29
..............page:30-31
..............page:32-35
..............page:36-39
The ‘Market Occupation’
Shaoying Mu
Shaoying Mu
..............page:40-42
Market Segmentation in the Working Class
Xiaoxia Liu
Xiaoxia Liu
..............page:43-46
Research of Marketing Ability Indicators for Enterprises
Rui Yang;Yi Yang
Rui Yang;Yi Yang
..............page:47-49
Energizing Brand: ‘New Fast Food Campaign’ PK ‘I’ m Lovin'--it'
Yao Li;Jiaxun He
Yao Li;Jiaxun He
..............page:50-54
Great Theory Reflection of The ‘ Posh Ads’
Meifeng Mo;Yinglei Liu
Meifeng Mo;Yinglei Liu
..............page:55-57
The Teachings Methods for the Lessons
Jiafa Xie
Jiafa Xie
..............page:58-59
..............page:60-61
How to Optimize Brand Management in Enterprises
Wenfang Wang
Wenfang Wang
..............page:62-63
..............page:64
The Latest New Arrivals--Credit Cards & Wines with Astonishing Ad Costs
ctr shi chang yan jiu ; chen chen
ctr shi chang yan jiu ; chen chen
..............page:64
Nationwide 12-Cities Viewing Rate League Table of TV Programs TOP10
GSM Media Research
GSM Media Research
..............page:65-67
Nationwide 12-Cities Viewing Rate League Table of Teleplay TOP10
GSM Media Research
GSM Media Research
..............page:68-70
CTR Market Research: Data of Advertising Tracking
CTR Marketing Research
CTR Marketing Research
..............page:71