Packaging Engineering 2014 Issue 16 The Mapping from Brand Features to Product Form

The Mapping from Brand Features to Product Form
YU Cong-gang;ZHU Lu-sha;Xiangtan University;

..............page:1-4+9

The Branched-brand and Assistant Logo Design in Motor Field
GONG Li;University of Shanghai for Science and Technology;

..............page:5-9

Influence of Memory Illusion on Advertising Design
MA Li;WANG Yu-jing;TAO Jin;University of Science & Technology Beijing;

..............page:10-13

Reconstruction of Home Appliance Product Appearance Design
PU Tian-cun;HE Juan;Sichuan Agricultural University;

..............page:14-17

The Innovative Applications of Embodying Sprit in Forms in the Design of City Symbols on Ripples
LI Li;Shanghai Business School;

..............page:18-21

Building External Walls Cleaning Robot Design
ZHANG Li-xia;YANG Zhi-cheng;ZHANG Jing-sheng;ZHANG Wen-ge;Beijing Key Laboratory of Information Service Engineering;Beijing Union University;Biochemical Engineering College of Beijing Union University;

..............page:22-25+45

Variation and Constancy of HCI Design Based on Psychology
YIN Jia-ming;ZHU Yu-qing;QIN Jing-yan;TAO Jin;University of Science and Technology Beijing;

..............page:26-29

Application of Soft Materials in Industrial Design
ZHENG Li-ping;CHENG Ming;Tianjin University of Technology;

..............page:30-33

Parking Meter Design Based on Sustainable Design Idea
CHEN Chao-jie;YU Dong-jiu;ZHANG Hai-zhou;WU Hui-juan;Guangdong University of Technology;

..............page:34-37+49

The Role of Sustainable Design Ideas for Value-added Products
SONG Jia;Sichuan Conservatory of Music;

..............page:38-41

Application of Sustainable Design for Consumer Digital Products
GUO Yu-cheng;LIU Miao;Hebei Union University;

..............page:42-45

Human Computer Interaction Design in Mobile Devices
DING Feng;JIANG Zhu-ming;Changzhou Institute of Mechatronic Technology;Changzhou Institute of Light Industry Technology;

..............page:46-49

The Growth of Children Furniture Design
WANG Xiao-yu;Huanghe Science and Technology College;

..............page:50-52+81

Application of Chinese Characters in Modern Poster Design
ZHU Fang;Henan University;

..............page:53-56

Reference and Combination of Chinese Ink Language in Modern Packaging Design
YAO Qing-hua;Henan University of Economics and Law;

..............page:57-60

Creative Form of Chinese Elements in the TV Advertising of Liquor
WEI Qiong-liang;Henan Mechanical and Electrical Engineering College;

..............page:61-64

Industrial Design Organization Structure and Optimization Strategy
YANG Dao-ling;South China Agricultural University;

..............page:65-68

Effects of Human-Computer Interaction for Product Creative Design
JIANG Xin;Henan University of Science and Technology;

..............page:69-71

Impact on Intelligent Home Furnishing on Modern Furniture Design
LYU Hai-jun;Huanghe Science and Technology College;

..............page:72-74

The Application of Paper in Furniture Design
LI Li;Hunan International Economics University;

..............page:75-77

Sustainable Design in Display Design
GE Hui;Xinyang College of forestry;

..............page:78-81

Guiding Design Concept in Ecological Times
WANG Ai-hong;SAI Shi-tao;LIU Ya-ming;Jingdezhen Ceramic Institute;Zhuhai Campus of Beijing Normal University;

..............page:82-84+93

The Suitability of Bamboo Timber Surface Features and Product Packaging Design
ZHENG Hao-hua;QI Rui-wen;Nanchang University;

..............page:85-88

The Innovative Application of Interaction Design in Huishan Clay Figurines
JIN Yi;LI Shi-guo;Jiangnan University;

..............page:89-93

Empathy Design of Tourist Souvenirs
LI Wei;LIU Ying;Suzhou Art & Design Technology Institute;Xingtai Medical College;

..............page:94-97

Construction of Children Furniture Security in the View of Bionics
WANG Xi-bin;Zhaoqing University;

..............page:98-101+126

The User-Centered Interface Design of B2C E-commerce Website
XIA Min-yan;ZHOU Zhi-yong;FAN Wen-chao;ZHENG Ke;Shanghai Dianji University;

..............page:102-105

The Advertising Design Culture in the Context of "Hype"
ZENG Hong-yan;Guangzhou Institute of Technology;

..............page:106-109

Color Visual Beauty in the Packaging Design
WANG Lan-zhen;Huanghe Science and Technology College;

..............page:110-113

Values of Commercial Brand Image Design of Stamp Culture
WANG Xiang-yang;PENG Xi;WEI Yang-yang;Nanchang University;

..............page:114-117

The Image Logo of District Establishment in Binhai District
LI Mei-xia;Tianjin Normal University;

..............page:118-121

The Concept Model of Adolescent Products and Environment Color Design
ZHU Hui;MA Yue;Beijing Technology and Business University;Chongqing University;

..............page:122-126

zhang xiao yu she ji zuo pin xuan
zhang xiao yu ;

..............page:127

jiang xi ke ji xue yuan jiao shi she ji zuo pin xuan

..............page:128

guo jun jian she ji zuo pin xuan
guo jun jian ;

..............page:129

li yun peng wang wen jie she ji zuo pin xuan
li yun peng ; wang wen jie ;

..............page:130

xiao shou bai zeng li ying she ji zuo pin xuan
xiao shou bai ; zeng li ying ;

..............page:131

xu chang xue yuan jiao shi she ji zuo pin xuan

..............page:132

huang zuo li ke feng zhao qin she ji zuo pin xuan
huang zuo ; li ke feng ; zhao qin ;

..............page:133

jia zuo zhao qin she ji zuo pin xuan
jia zuo ; zhao qin ;

..............page:134

li jin li she ji zuo pin xuan
li jin li ;

..............page:135

chang chun da xue chang chun gong cheng xue yuan jiao shi she ji zuo pin xuan

..............page:136

lai ya zuo she ji zuo pin xuan
lai ya zuo ;

..............page:137

li wen zuo li fang yu she ji zuo pin xuan
li wen zuo ; li fang yu ;

..............page:138

zhang pin yuan jing wang jing bo she ji zuo pin xuan
zhang pin ; yuan jing ; wang jing bo ;

..............page:139