Journal of Beijing Technology and Business University(Social Science Edition) 2012 Issue 4 A Thought on Transforming China from an OEM Giant to a Brand Power

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Journal of Beijing Technology and Business University(Social Science Edition)
1009-6116
2012 Issue 4

A Thought on Transforming China from an OEM Giant to a Brand Power
Liu Si-wei

..............page:1-7

To Reshape Retail Spirit
Zhao Ping

..............page:8-11,43

Social Responsibility Management in Supply Chain and Sustainable Development of Retail Industry
Guo Yi;Su Xin

..............page:12-16

Application and Prospect of Dual-Systems Theory in Consumer Decision-making of Sales Promotion
Lu Chang-bao;Huang Cai-feng

..............page:51-58

Regulation Problem of Product Placement —From the Perspective of Regulation Economics Theory
Gao Li-hua;Lu Xiao-ming

..............page:59-63

Research on Split-Share Reform, Accounting Conservatism and Earnings Management
Ye Chen-yun;Xie Zhi-hua;Yang Ke-zhi

..............page:64-71

Empirical Research on Current Development Situation of Regional Differences in Commodity Retailing Formats Based on Scale Analysis
Peng Juan

..............page:17-24,63

Blockholders' Pledge of Stock Right and Corporate Finance in Public-Listed Companies: Influence Mechanism and Market Reaction
Ai Da-li;Wang Bin

..............page:72-76

Initial Condition and Coping Strategy for Implementation of Internal Control Standard System in Enterprises
Zhang Ji-de

..............page:77-82

The Impact of Information Flow within Financial Conglomerates upon Fund Investment Performance
Zhang Tie-sheng;Lin Zhong-gao;Cao Jie

..............page:83-90

A Positive Analysis on Economy of Scale for Large Chain Stores in China —Based on Comparative Perspective of Domestic and Foreign Retailing Firms
Wang Zhen;Wang Zeng-juan

..............page:25-30

Positive Analysis between Investor Sentiment and Stock Returns Based on SSMISI
Li Bao-ren;Hu Bei;Chen Xiang-yin

..............page:91-97

Research on the Strategy to Restructure Wholesale System for Industrial Products Based on the Construction of National Value Chain
Zheng Zhun

..............page:31-36

Principle and Scope of Judicial Review on Patent Invalidation
Lu Hai-xia;Wang Xin-guang

..............page:98-103

Analysis of Current Study on Catering Industry in China
Feng Jun;Liu Qian-jie

..............page:104-109,116

An Empirical Analysis of the Relation between Farmers' Vegetable Sales Amount and Vegetable Production Price Based on the Data during 2002-2010
Li Gui-qin;Zhao Cui-ping;Fang Hu-liu

..............page:37-43

Analysis of Investment Warning in Chinese Luxury Hotel Industry
Wang Wen-hui

..............page:110-116

Positive Research on “Last Mile” Problem of Vegetables in Beijing
Liu Da;Pang Yi

..............page:44-50

Empirical Research on Dynamic Change of Linkage Relationship between Chinese and American Sugar Prices since China's Entry into WTO Based on Sugar Price Data during 2002-2012
Wei Zhen-xiang;Liu Guo-liang

..............page:117-122

Restriction and Breakout against Pecuniary Externality in Regional Industry Brand —A Study on Professional Town in Guangdong Province
Zhu Jia;Tang Song;Wang Qian-yuan

..............page:123-128