1009-6116
2000 Issue 4
..............page:1-3
..............page:4-7
On the adjustment of marketing strategy of retail business in China after becoming a member of WTO
zou le qun
zou le qun
..............page:8-11
Perceptive marketing:a magic weapon for competition in the 21 century
wang jing ; liu yu tian
wang jing ; liu yu tian
..............page:12-15
..............page:16-18，22
..............page:27-29
On the measures of consumer purchase behavior
luo zi ming
luo zi ming
..............page:30-33
..............page:34-35
On Neo—Keynesian theory
che hui chun
che hui chun
..............page:36-38
On sustainable growth of China’s enterprises
wu qing jin ; chen tao
wu qing jin ; chen tao
..............page:39-42
Stock sharing and salary system of Jin merchant and its effectiveness today
cheng su ren ; cheng xue yun
cheng su ren ; cheng xue yun
..............page:43-47
..............page:48-51
On advertising with rewards
cai yun hong
cai yun hong
..............page:52-55
..............page:56-59
Analysis on horizontal power of regional tourism:index of development of regional tourism
wang jing wu
wang jing wu
..............page:60-63
Thinking about“holiday consumption”
xu chun hou
xu chun hou
..............page:64-68
Current balance of international payment of China and the challenge after the entrance of WTO
li shu yin
li shu yin
..............page:69-71
..............page:72-74
..............page:75-79
On the control of extra—budgetary funds
cui xue lan
cui xue lan
..............page:19-22
The selection of financing channel for SMEs in China
chen ji ; wang zuo
chen ji ; wang zuo
..............page:23-26