Press Circles 2007 Issue 5 Study on the Industrial Policy and Media Industry Development

Study on the Industrial Policy and Media Industry Development
Chen Xionggen

..............page:27-28

Innovations in System:Breakthrough the Deadlock of the Collectivization of Media
Yin Ming

..............page:29-30,10

The Problems and the Solutions to the Development of Internet Protocol TV
Zhou Jianqing

..............page:114-115

Digital TV and the Change of the Transmission Modes of Contemporary Media
Hang Yun;Ou Jian

..............page:116-118

Analysis on the News Column of Today's Attention of Zhujiang Channel
Ma Chijie;Zhang Huijiang;Chen Jiang;Han Ying

..............page:119-120,118

A Brief Analysis on the Host's Language Style of "The Evening News of Hunan TV"
Zhang Liangjun

..............page:121-122

On the Video Communication of the History Analysis on the Scene Reappearance of "Lmperial Palace"
Zhao Yi;Chen XiaoLei

..............page:123-124

"Customer Management"——Analysis on the Communication of Marketing Model of Taiwan Elite Book Store
Yan Feng

..............page:31-32

Promoting the Leapfrog Development of Culture Industry
Chen Dunliang

..............page:33-34

The Social Role and Talented Person Mechanism of the New Period Media Industry
Wang Changxiao

..............page:35-37

Review of Investigative Reporting in China
Huang Qin

..............page:38-41

Analysis on the Communication Effects of Mass Media and the Concept of "Well-off Society"
Hu Jiqing

..............page:42-44

Analysis on the Private Topic of Mass Media
Chen Huaming

..............page:69-70,41

Current Comment and News——the Development Direction of Current Press Comment
Zhou Yi

..............page:71-72

On the Construction of Audience's Awareness of Criticism in the New Media Age
Dong Weijian;Tao Xihong

..............page:73-74

On the Expansion of Guangdong News Media Industry in Overseas Chinese Cultural Market
Wu Xianju

..............page:75-76

Some Problems about the Propaganda of the New Rural Construction
Li Tie

..............page:77-78

Analysis on the Function of the Agenda-setting on Network News Commentary
Zhang Li

..............page:79-80

How to Endure the Trouble of Entertainment——on the Entertainment-oriented Complexion of Legal Journalism
Chen Lidan

..............page:81-82

The Impact of TV Audiences' Personality Traits on TV Channel Brand Management
Yang Huagang

..............page:109-110

On the Suspense Forming Mechanism of Reality TV
Cheng Hong

..............page:111-113

Study on the Effectiveness Loss in the Media Market Competition and the Methods to Solve the "Prisoner's Dilemma"
Xiang Guoxiong;Zhou Yang;Lu Meilian

..............page:24-26,90

Situation Setting in the TV Talk-interview Program
Cao Jinyan

..............page:125-126

On the Conversion from Literary Manuscript to Shooting Script——Inspired by the Script of the Scientific and Educational Series of "Dust Disaster and Agriculture"
Li Qingfeng;Ma Chunmei;Sun Shanshan;Jiang Bing

..............page:127-128

Dancing on the Long Tail——Discussing the Operating Mechanism of the Long Tail Theory
Shi Rongrong

..............page:129-130

The Speciality and Rules of Editing News on the Internet
Wang Yanlong

..............page:131-132

From One Sense to Multiple Senses——On the Implementation of Multi Media by English News Websites in External Communication
Wu Wenging;Wang Ailing;Chen Meiling

..............page:133-135

News Blog and Blog News
Hu Zhongqing

..............page:136-137

On Juristic Dilemma of Protection of News Sources: Study on Branzburg v. Hayes in America
Niu Jing

..............page:50-52

A Supplement to the Essentials of Advertising Education in the United States
Cha Canchang;Li Jing

..............page:53-55,37

Three Concepts of Critical Communication Theories
Yang Hua

..............page:56-57

Evolution of the Audience Subjectivity:the Audience of Science Communication Impacted by the Media Transformation
Huang Shijin

..............page:58-59,113

Comprehending of the New Countryside Construction's Communication of View and the Newly Change Taking Place in the Area of Rural Communication
An Wenjun;Yang Ping

..............page:60-61

Research on the some Influence that the External Capital into Media Industry——Taking Newspaper Industry for Example
Liu Youzhi

..............page:20-23

Ecological Environment Analysis of Chinese Local Newspaper
Liu Dongxia

..............page:18-19

Transformation and Progress: Management of Newspaper's Network Edition
Wang Yuanzhou

..............page:16-17

Study on Mario.R.Garcia's News Design Thoughts
Chen xueqi

..............page:13-15

Analysis on the Measures of American Newspaper Industry Lightening the Burden and the Negative Effects
Zhao Xun

..............page:11-12

On the Inter-regional Operation Strategy of China Newspaper Industry
Jiang Jinzhang

..............page:7-10

On Public Opinion Guidance Art and Skill
Zheng Baowei;Wang Jing

..............page:5-6,34

xin mei ti yu xin wen ye fa zhan de ji yu yu tiao zhan " xin wen chuan mei yu she hui fa zhan lun tan 2007" zong shu
guo ping ; qi tao ; chen jian ping

..............page:3-4

Interpretation of the Communication Model of Baidu Post Bar
Chang Li

..............page:62-63

Reflection in the Harmony Context——Discussing the Social and Era Characteristics of the Construction of Journalism Discourse
Lin Xin

..............page:64-66

The Study of the Constructive News Supervision by Public Opinion
Liu Jiuzhou;Chen Xi

..............page:67-68,19

Analysis on Netizen's Violence in the Context of Network Media
Huang Guiping;Tan Xiaobing

..............page:138-139

Chinese Advertising Secularization Tendency
Sun Wenqing

..............page:140-141,126

Interpretation and Analysis on Hidden Advertisement
Wang Xiaole

..............page:142-144

The Formation of Advertisement Meaning——from the Perspective of Semiotics and Response Theory
Ma Yunxia;Shi Peilong

..............page:145-146

From "Advertisement" towards "Advertising Narrowly"——Thinking about the Tendency of Advertisement Spreading
Cheng Yingling

..............page:151-152

on the Cover Function of Public Welfare in the Commercial Advertisement
Li Wei;Xu Weijie

..............page:153-154

Information Ecological Protection in Advertising Communication
Xing Yanhui

..............page:155-156

The Media Responsibility Marginalization and it's Corrective Method in the Entertainment News
Tian Hua;He Chun

..............page:83-84

On Oppinalizing of Communication Effects of News Reporting from the Linguistic Angle of View
Liao Yanjun

..............page:85-86,88

Digital Handhold:the Mainstream Mode of Terminal Access to Media in Future
Fan Mingxian

..............page:87-88

An Idea on the Reporting of Emergency
Jia Luping;Li Peng

..............page:89-90

The Analysis of Constitutive Elements and Linguistic Strategies of Sports Comment
Ken Zhiping

..............page:91-92

the Trend of Exhibition Event-plan Mode
Chen Huan

..............page:102-103

Analysis on the Operation of Science Documentary——Taking the Exploration Road of Discovery Channel for Example
Zhang Ping;Jiang Hong

..............page:104-105

The Twelve Years of Discovery in Countryside——on the Existence and Development of Agricultural Programs in China
Peng Juhua;Mao Zhen

..............page:106-108

On the Renewing of Conception of Chinese Public Scrvice Advertisement
Zhu Tian

..............page:157-158,135

Exploring the Risks and the Negative Influence of News Recessive Ad
Zhang Xinguo

..............page:159-160

Brand, the Modern Myth Made by the Advertisement Symbol
Pang Ju'ai

..............page:161-162,164

The Most Powerful Net Advertisement Form——Rich Media Advertisement
Li Jing

..............page:163-164

Textual Research on Liji School Magazine——And Analysis on the Origin of Chinese School Newspaper
Cheng Yushen

..............page:165-166

On the Practice Pattern of the Broadcast Television Major in the New Period
Zhang Qin

..............page:167-168

On the Journalism and Communication Course Construction and Talented Person's Development of Local High Schools
Yang Li;Zhou Shiqun

..............page:169-170

Analysis on the Phenomenon of the Multi-meaning of Words Appeared in the News Title
Sheng Xinhua

..............page:171-172

Comments on News Language's Art of Composition
Feng Weining

..............page:173-174

"Unfamiliarity" Picturing Moment and Composition of Photographic Picture
Zeng Xiaojian

..............page:175-176

Taking the Advantages,Compensating the Weaknesses and Creating the harmonious Situation of Broadcasting
Shang Ming

..............page:177,172

Analysis on the Language Apply of the News Special Reporting
Xiao Wenyao

..............page:178,180

Taking Advantages of the Music Factors and Improving the Qualities of Broadcasting Program
Xu Yue

..............page:179-180

Reflections about Division of the World Historical Periods
Lv Guoxian

..............page:149-150

The Cell Phone Ad——Interactive Communication of Mobility
Wang Qian;Su Baohua

..............page:147-148

Distinct Orientation and Demotic Service
Xu Huiping;Xiao Fei

..............page:101,100

The Cognition and Construction of Multi Ethic Culture News Communication
Niu Lihong

..............page:95-96

Internet Communication of Subculture Impact on Social Individual Behaviors: An Example of Podcasting
Xue Ke;Fang Hui

..............page:45-47

Discuss on the Main Consciousness Innovation of the Micro News Scheming
Gu Hanchen

..............page:97-98

On the Role Played by News Media in the Process of Creating Harmonious Society
Deng Zejun

..............page:99-100

On the Sports Experience and the Media's Naration
Huang Ruotao

..............page:93-94

On US Broadcasting Law's Regulations against Appropriation
Cao Weike

..............page:48-49,52