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Business Economics and Administration
1000-2154
2008 Issue 5
On the Shift of Travel Agencies to Business Travel
SONG Zi-qian;SONG Zhi-wei
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page:75-79
A Study of Travel Bias and Travel Behavior——A Case of Inbound Tourists through Silk Road
LIANG Xue-song;MA Yao-feng
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page:69-74
The Influence of Cause - Brand Alliance on Consumer Responses——Based on Corporate Philanthropy
ZHOU Yan-feng;FAN Qi-feng;HUANG Guang
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page:61-68
Dimensions Constructing and Scales Designing on Global Marketing Strategy of Service Companies
WU Xiao-yun;LIU Xia
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page:55-60
Promotion of Local Industry's International Market Power in Global Value Chain——A Case of Zhejiang Footwear Industry
ZHU Qin
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page:50-54
Research on Market Entry Barriers in China's Economic Environment
NIU Yong-ge
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page:43-49
An Empirical Research on the Relationship among Sensitivity to Emerging Industries, Diversification and Performance of Chinese Business Groups
HUANG Shan;ZONG Qi-jun;LAN Hai-lin
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page:35-42
Categories, Generating Mechanisms and Choices of Interbusiness Relationships
JIANG Ruo-chen;CHEN Hong-jan
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page:29-34,42
An Analysis of Market Strategies in Standard Wars
SHU Hui
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page:23-28
Promoting the Finish Processing Mode for Fresh Agricultural Product Circulating in Supermarkets
DAN Bin;CHEN Jun
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page:18-22
Prospect of Sino - Korea Cooperation in the Aviation Logistics Area
JING Lin-bo;WANG Hong-mei
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page:10-17
On the Supply Chain Alliance Dominated by Retailer
ZHUANG Shang-wen;HAN Yao
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page:3-9