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PUBLISHING JOURNAL
1009-5853
2015 Issue 4
zai tan ren ren yue du he tian tian yue du
zuo zuo ;
..............page:1
chu ban shi ke yi tuo fu zhong sheng de shi ye
han jian min ;
..............page:5
guan yu zuo you de chuang yi fang an
guo zuo tong ;
..............page:6-7
On the Value Leading Function of Publishing
Fang Qing;Xu jie;School of Information Management;Wuhan University;
..............page:8-10
Mook is Publishing: And on Its Significance and Application
Wang Youfu;Higher Education Press;
..............page:11-15
On the Industrialization Pattern of Our Country’s Network Literature
Li Xinkui;The Institute of Foreign Literatures;Chinese Academy of Social Sciences;
..............page:16-21
The Problems and Thoughts about China’s Book Product Placement
Liu Yiqin;School of Journalism & Communication;Wuhan University;
..............page:22-25
Teach-learn-apply Integrative Development Mode of the Innovative Textbook
Shi Chunhua;Higher Education Press;
..............page:26-28
Empirical Analysis on Connection between Fund Papers and their Academic Influence
Lin Lifang;Editorial Department of Journal of Fujian Institute of Administration;
..............page:29-32
Potential Analysis and Editing Countermeasures on Paper Source of Graduate Students in Colleges and Universities
Zhao Jianhua;Editorial Department of Journal of Guizhou Normal University;
..............page:33-35
A Positive Research on the Internationalization of China’s English Journal
Li Xing;Shenhua Science and Technology Research Institute Co;. Ltd;
..............page:36-38
An Analysis of the Chart Data Problems in Academic Publishing
Cao Changxiang;Social Sciences Academic Press;
..............page:39-42
Mining the Publishing Opportunities Brought by the Silver Economy
Deng Xianglian;Chen Jiali;School of Communication;East China Normal University;
..............page:43-46
Factors Influencing New Media Innovation of Chinese Publishing Enterprises: A Case Study at Tianwen
Cong Ting;College of Communication and Art Design;University of Shanghai for Science and Technology;
..............page:47-50
Analysis of Infringement of Network Links and Its Judicial Practice
Wang Hua;Zhejiang Education Publishing House;
..............page:51-53
Publishing Industry ’s Response to Education Informationization in the Era of the Big Date
Tang Jia;Time Publishing and Media Co.;Ltd.;
..............page:54-57
Exploring on New Mode of Periodical’s Digital Publishing
Yu Lihong;Library of Zhongnan University of Economics and Law;
..............page:58-60
Precision Marketing Strategies under the Age of the Internet’s Bestsellers
Cui Ming;Jiang Yalei;Lanzhou University Press;School of Management;Lanzhou University;
..............page:61-65
Research on the Marketing Promotion of Press Books in the “Internet +” Era
Yang Ningwei;Hu Juan;Changjiang Publishing & Media Co.;Ltd.;
..............page:66-68
Mobile Reading Behaviors among College Students Based on the Smart Phone
Chen Hua;Zhu Haiyan;The Library of Xuzhou Institute of Technology;
..............page:69-72
Exploration on Mobile Terminal Formations of Traditional Media
Liu Wei;Tang Cunchen;Department of Information Engineering;Wuhan Business University;International School of Software;Wuhan University;
..............page:73-76
Mobile News Formats Research
Li Zhongxi;Jiangxi Journalism and Publication Institute;
..............page:77-79
DRM and Its Application
Luo Gang;Department of Undergraduate Education;Wuhan University;
..............page:80-81
Western Trade Publishers’ Big Data Application Strategies and the Inspiration to Chinese Publishers
Liu Yindi;School of Journalism and Communication;South China University of Technology;
..............page:82-85
Between Literary Ideal and Realistic Benefit:Leanard and Virginia Woolf’s Hogarth Press
Duan Yanli;College of Foreign Languages;Hebei Normal University;
..............page:86-90
Jounals, Schools & Literary History
Zhou Fengqin;School of Literature and Arts;
..............page:91-94
Not the Same Concept of Books: The Difference on the History of Books between China and the West
Guo Pingxing;Department of Political Science and Law;Huizhou University;
..............page:95-98
University Handout Published together in Twenty-Thirty Age
Li Ruishan;Jin xin;School of Art;Nankai University;
..............page:99-105
Observing Zhao Jiabi’s Editing and Publishing Thought on Liang You Wen Xue Cong Shu
Zhang Huili;Library of Peking University;
..............page:106-107
bian ji de ren sheng zhen zuo du sun zhuan zhu bian ji ru shi
gao qi yuan ;
..............page:108-110
du ma liang huai lao shi de wei jin feng liu
guan xin yun ;
..............page:111-112