PUBLISHING JOURNAL 2014 Issue 2 bian ji de ji ben gong

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PUBLISHING JOURNAL
1009-5853
2014 Issue 2

bian ji de ji ben gong
zuo zuo ;

..............page:1

Publishers: What Business You Are In?
lian xiao chuan ;, luo shuang li ;

..............page:5-8

Reflection and Exploration in Digital Publishing of China Publishing Group Corp
Zhou Qinghua;

..............page:9-11

Factors of E-Book Platform Using in School-Aged Children
Lin Qiaowen;,Yang Congren;

..............page:12-16

The Lack and Perfecting Path of Chinese Publishing Market System Construction Policies
Huang Xianrong;,Liu Zhangrong;

..............page:17-20

On the Problem and Solution of Publishing Industry Reform in Our Country
Chen Rui;,Xu Ping;

..............page:21-24

Research on the Development Trend of Mobile Digital Reading (Ⅲ)
Chi Xun;,Huang Qian;,Xie Huwei;

..............page:25-30

On the Editing and Operation Skills of Media Micro-blog
Shen Yang;,Wang Haiyan;

..............page:31-34

The Application of Black, White, Grey and Line in Format Design
Yan Heling;

..............page:35-37

Research of Korean Contemporary Book Binding Design Characteristics and the Enlightenment to China
Han Ji'an;,Tang Wei;

..............page:38-40

On Literature and History's Revelations for Social Science Journals Editorial Work
Wang Qingshan;

..............page:41-43

Concerns about Academic Research and Academic Journals Evaluation: the Survey of the Errors of Quotation Description in Social Science Academic Journals
Wang Xueqing;

..............page:44-48

Comprehensive Supplementary Newspaper's Regional Development Strategy
Zeng Chuichao;

..............page:49-52

On Integration Path of Publishing Group Based on Strategic Alliance
Liu Chang;

..............page:53-58

The Reform of Property Right Diversification on University Press
Zhang Xiaoxin;

..............page:59-61

Property Right System Reform of Publishing Enterprise
Zhang Chao;

..............page:62-65

The Absence of Periodical Evaluation of Readers
Shen Dan;,Zhang Fuying;

..............page:66-69

Network Marketing of Book Marketing
Zhou Liling;

..............page:70-73

Marketing Channel Optimization Strategy on E-Era Publishing Industry
Wang Jinhui;

..............page:74-77

The Breakthrough Force for Operating Strategy Innovation
Wang Fei;,Zhou Yubo;

..............page:78-81

A Study of the Technical Writer's Current Domain and Localization
Ji Dawei;

..............page:82-85

Research on Book Publishing Business Models of Pearson Education Group in the Digital Age
Sun Rufeng;

..............page:86-88

E-book Business of Library-distribution in America
Jiang Lu;

..............page:89-92

An Empirical Study on the America Consumer Expenditure Survey
Wang Qinchi;

..............page:93-96

Tianjin Publication Archives
Fan Jun;

..............page:97-100

Young Mao Zeclong and Xiangjiang Review
Li Wenbang;,Wu Ping;

..............page:101-104

The Two Periods in the History of Relationship between Imperial University of Peking and Commercial Press
Wang Bo;

..............page:105-109

bian zhang za jia ti yao gou xuan si ma chao jun xu xiu si ku quan shu za jia lei ti yao xu
lai xin xia ;

..............page:110

za jia wen xian xue de fa zuo zhi zuo si ma chao jun xu xiu si ku quan shu za jia lei ti yao shu hou
fu zuo zuo ;

..............page:111-112