Journal of Shaanxi Economics and Trade Institute 2002 Issue 2 Brand Equity and its Establishment

Brand Equity and its Establishment
wang en-hu (shaanxi economics and trade institute; xi an 710061; china)

..............page:34-37

The Utilization of Foreign Direct Investment in China
lu ling (statistics department; shaanxi economics and trade institute; xi an 710061; china)

..............page:59-61,65

Development of Chinese Transnational Companies
chu wei (shaanxi light industry product import & export corporation; xi an 710002; china)

..............page:31-33

Nominal Enterprise's Real Meaning
dong li-min; guo hua-lin (hebei vocational technical & normal school; qinhuangdao 066004; china)

..............page:28-30,76

The Accounting in Denmark and the Enlightenment to the Accounting Reform in China
yang chao; wei tao (1 military economic department; the engineering college of the armed policy rorce; xi an 710086; china; 2 acconunting institute; xi an jiaotong university; xi an 710061; china)

..............page:70-72

Mao Zedhong's Research on Chinese "Peasant,Agriculture and Country
chen xiao-li (department of social science; shaanxi economics & trade institute; xi an 710061; china)

..............page:97-100

On the Innovation of University Personnel Resource Management
liu shou-chao (personel affair office; xi an foreign language institute; xi an 710061; china)

..............page:89-90,93

Challenges and Chances our Accounting Industry Faces after Entering WTO
zhao ya-li (shaanxi standard & measurement information institute; xi an 710048; china)

..............page:73-76

West Exploitation and Sustainable Development
fan yun-fang; yao yong (department of economics; shaanxi economics & trade institute; xi an 710061; china)

..............page:13-16

The Stratagem Problem Study to Develop Non-national Economy of West Area
shang ai-fang; ma lian (financial department; shaanxi economics and trade institute; xi an 710061; china)

..............page:21-23

Analysis of Equity Investment Variances and its Accounting Treatment
guo xi-qiang (accounting department; shaanxi economics and trade institute; xi an 710061; china)

..............page:66-69

Superficial Discussion the Business Administration of the Commercial Bank of China
pang jia-lan (xi an jiaotong university; xi an 710061; china)

..............page:55-58

Equality and Efficiency Can Be Improved by Each Other
xu you-lun (socia science department; shaanxi economics & trade institute; xi an 710061; china)

..............page:94-96

On Shaanxi Tourism in Developing Western Regions
yao fang-ling (financial department; shaanxi economics and trade institute; xi an 710061; china)

..............page:17-20

Reflection on Fiscal Policy in the Course of Western Development
zhou guo-liang; shang ke-wen (lanzhou conmercial institute; lanzhou 730020; china)

..............page:38-42

An Inquire on Education Investment and its Marketing
zhang wan-ding (lab of planning and designing of enterprise shaanxi economics and trade institute; xi an 710061; china)

..............page:1-3,69

The Analysis of the District Economy Harmonius Developement Idea of Deng Xiaoping
wang hua (xi an jiaotong university; xi an 710049; china)

..............page:9-12

On Accounting for Goodwill
zhong xiao-dong (econoimcs and managerment department; huaiyin industrial institute; huaiyin 223001; china)

..............page:77-81

CONSIDERATION OF CURRENT PRICE LEVEL IN CHINA
zhao shu-ping (shaanxi economics and trade institute ; xi an 710061; china)

..............page:87-88

Optimum Use Plan of Fund
sun du-xin (department of statistics; shaanxi economics & trade institute; xi an 710061; china)

..............page:62-65

On the Task and Policy Choice of the Newly Economic Structure Adjusting during Chinese Economy Modifying
jiang wan-sheng (the editorial department ; shaanxi normal university; xi an 710062; china)

..............page:82-86

Proboems & Reform Ways of China Government Current Budget Preparation
hu ke-gang (finance department; shaanxi economics & trade institute; xi an 710061; china)

..............page:43-45

Analysis of the International Competition Ability of China's Telecommunication Service Industry
he chao; feng zong-xian (international economics research institute ; xi an jiaotong university; xi an 710048; china)

..............page:24-27

WTO and Banks Development of China
li cheng; li chao (economic and financial institute ; xi an jiaotong university; xi an 710061; china)

..............page:46-50

Reform of Company Capital Structure of State-owned Bank
wang xue-min (financial department; shaanxi economics & trade institute; xi an 710061; chaina)

..............page:51-54

A Reflection on Creating Fair Competitive Environment Between Eastern and Western Regions
zang yun-ze; li yong-ning (northwest university of political and law; xi an 710061; china; administration school of shaanxi; xi an 710068; china)

..............page:4-8

How to Solve the questions of Occpation Manager in China
huo ai-ling (department of business management; shaanxi economics & trade institute; xi an 710061; china)

..............page:91-93